Background and Objectives
Centene evaluates its web-based Find-a-Provider (FAP) directory for understanding and usefulness to members and prospective members. The FAP directory is the same across all Exchange Health Plans. A survey is conducted with participants to assess their understanding of how to find a provider on the website. To evaluate Ambetter Guide on the following criteria:
(1) Reading Level (2) Intuitive Content Organization (3) Ease of Navigation (4) Identification of Directories in Additional Languages
Methodology and Participants
Pre-Screener: Exchange Marketplace members only
Finding the FAP page
Change the language of the search page
Find the page with minimal filters
Rate your understanding of the content (reading)
4SEQ - “On a scale of 1 (Very Difficult) to 5 (Very Easy), how easy or difficult was this task? (Why)
Total Sample: 309 participants
Multiple States
Executive Summary